According to the Australian Daily Telegraph recently reported that from January to September this year, the sales of Chinese-branded cars in the Australian market reached 145,000, an increase of 75% over the same period last year, of which electric cars accounted for more than half. The Australian Federal Chamber of Automobile Industry expects that the number of Chinese cars exported to Australia in 2023 is expected to exceed 220,000, setting a new record high.

At present, Chinese cars, especially electric vehicles, are increasingly favored by local consumers in Australia. Tony Webb, president of the Australian Federal Automobile Industry Chamber of Commerce, believes that the overall cost performance of Chinese cars is higher, and the demand for Chinese electric vehicles in the Australian market has soared this year, further promoting the increase in Chinese car sales. "In Australia, Chinese electric vehicles are satisfying some consumer needs, for example, you can buy a good electric car for less than 60,000 Australian dollars (US $1 about 1.50 Australian dollars)." Weber said that continuous technological innovation is an important reason for the growing popularity of Chinese cars. For example, the Chinese brand BYD ATTO 3 is priced at 45,000 Australian dollars in Australia, and its "blade battery technology" has the advantages of long driving range, high energy density, long life and high safety, which brings comfortable driving experience to users and is welcomed by more and more consumers.

Australian senior car designer Knamos said that China's electric vehicles have obvious after-sales service advantages, and the latest cars are generally equipped with five-star safety ratings and ultra-long warranties of up to seven years. Chinese car interiors are also "full of surprises", including plant-based leather interiors and the latest digital screen technology.

In recent years, Australia has paid more attention to energy conservation and emission reduction. In 2022, the country introduced the Fiscal Law Amendment 2022 (Electric Vehicle Discount), which aims to increase subsidies for the purchase of electric vehicles. State governments have introduced preferential subsidy policies ranging from 3000 to 6000 Australian dollars, which has improved the enthusiasm of people to buy cars. The Boston Consulting Group expects electric vehicle sales in Australia to grow by 30 per cent in 2023 and to account for more than 35 per cent of new car sales in 2030. Industry insiders believe that the sales prospects of Chinese electric vehicles in Australia are promising and will continue to maintain growth momentum in the future.

  Original from: People’s Daily, Nov. 30